Destination waihekeA key differentiator for this brand is the caliber of service these experts provide, and the depth of knowledge to pull off an unforgettable island experience.

A team with years of experience and expertise in perfect planning, impeccable presentation and flawless delivery, needed the brand identity to reflect not only the diversity of the island’s offerings and activities but also the promise of world-class service.

Paul’s creative solution captures the appeal of the island, bright colours that delight and represent the natural beauty, excitement and freedom, a world away from the city.

The strapline he created sums up the promise, and on a more subtle level, did you spot the W?